Functional beverages: added value with a future

Changing consumer habits mean that functional beverages are becoming increasingly important for the beverage industry. This article provides an overview of changing purchasing behaviour in an international context and uses examples to illustrate the diversity of product innovations and ingredients and how they influence production processes.

Released on 28/05/2025

Marketing & Sales
Raw materials
functional beverages

A post by

Thomas Birus

Dipl.-Ing. Food Technology

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